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Monday, 6th December 2010
In General Japan News,

Electric vehicles growing in popularity

Nissan Motor Company has announced that it will launch its new electric vehicle on December 20th.

The Leaf model has already proved popular in terms of pre-orders, with 6,000 from Japan and a further 20,000 from the US market. It is expected have a retail price of 3.76 million yen, although current government subsidy schemes in place for low-carbon vehicles will reduce the cost to 2.9 million yen.

"We believe this will be the beginning of the new era for the world's automobile industry, as well as a sustainable low-carbon society," explained Nissan's chief operating officer Toshiyuki Shiga.

Electric vehicles are showing signs of gaining in popularity within Japan and both Toyota and Honda have announced plans to release electric models in 2012. While Mitsubishis Motors and Subaru have already launched their electric cars – the i-MiEV and the Plug-in Stella.

The Nissan Leaf has been named winner of Europe's annual Car of the Year contest and is the first electric vehicle to win the title.

Written by Susan Ballion.

Related news stories:
Electric car charging points outnumber petrol stations in Japan (10th May 2016)
Japanese electric car shows glimpse of the future (19th May 2011)
Nissan reveals electric car price (18th May 2010)
Electric taxis trialled in Tokyo (27th April 2010)